I agree with Ed McCarthy about "Seven Ways to Annoy a Reporter," a sidebar to his "Sharpening Your Media Skills" in the November issue of the Journal of Financial Planning.
Let me add another: Publish on your blog that "I'm talking with Reporter X about Topic Y for the next issue of Magazine Z."
Reporters--and their editors--don't like to be scooped by anybody. It's nice that you're excited by your interview. But spreading the word about the story before it's published is likely to get you banned from that magazine.
Save your enthusiasm until after the article is published. You will win points for blogging about it then.
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Susan B. Weiner, CFA
Check out my website at www.InvestmentWriting.com or sign up for my free monthly e-newsletter.
Copyright 2008 by Susan B. Weiner All rights reserved
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